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Internet Week and The MediaTwits

Posted on May 16, 2012 by DorianBenkoil

For Internet Week in New York, Dorian (@dbenk) attended at IAB Innovation Days and Federated Media’s Conversational Marketing summit and Tweeted from them ((#cmsummit) and #iabid) . Friday, he co-hosted The MediaTwits, the weekly podcast of our client PBS MediaShift … Continue reading →

Recent Writings

Posted on November 8, 2011 by DorianBenkoil

Dorian’s been writing about media, business and technology — as usual — and has launched a new series business models for media on PBS MediaShift. You can find links to all of his writings at this Delicious link, or use … Continue reading →

iPad, PBS MediaShift and “Word of Mouth”

Posted on November 29, 2010 by DorianBenkoil

Sparked by Dorian’s story on client PBS MediaShift about the iPad (“Are Magazine iPad Apps Profitable in the Long Haul?”), New Hampshire Public Media’s “Word of Mouth” program will on Tuesday, Nov. 30, feature Dorian for about 10 minutes talking … Continue reading →

The Web is Dead? The Battle is On

Posted on August 18, 2010 by DorianBenkoil

The Web is not dead and Chris Anderson knows it, though as editor of Wired, he can’t claim that someone else chose the headline on his piece The Web Is Dead. Long Live the Internet. I say he knows it, … Continue reading →

Some of Dorian’s Recent Writings

Posted on April 2, 2010 by DorianBenkoil

Some of Dorian’s recent writings on PBS MediaShift and Poynter’s eMedia Tidbits: How Journalism is Getting Better Portability, Participation Rule for New Media Consumer Why Android Should Matter to Media How The New York Times, Others Are Experimenting with Augmented … Continue reading →

Email is Far From Dead (and other recent writings)

Posted on February 3, 2010 by DorianBenkoil

Samples of recent writings on the digital media business and what you need to know: Email is Far From Dead (MediaShift.org) Oh, and The Children Are On Email, Too (MediaFlect.com) For Kindle, iPad and e-Readers, Openness is Key (Poynter’s e-Media … Continue reading →

SEO and Web Analytics Primers

Posted on November 25, 2008 by DorianBenkoil

Dorian was asked to write a primer on Web measurement tools — mainly Web analytics — and on search engine optimization for iReporter and the Knight Citizen News Network. Here they are: Twelve Tips for Optimizing Your Site for Search … Continue reading →

Project Canoe – Measurement and Ad Sales Project

Posted on June 10, 2008 by DorianBenkoil

We wrote about Project Canoe in the report for Myers Publishing on the flux in the media measurement business. Cable TV operators are joining in the project to, as The Wall Street Journal reports today, not only give advertisers a … Continue reading →

Thoughts On Twitter (and Business)

Posted on May 29, 2008 by DorianBenkoil

So Twitter’s worth less than $100 million. But it’s sure as hell not worth nothing: Twitter Journalism A Cloud Burst is Forming What’s the Twitter Impression I’m Leaving?

Monetizing Content Despite Copyright Infringement

Posted on May 22, 2008 by

Today’s media players are looking to solve the problem of lost revenues due to purloined content. There are innovative ways to work around this problem and still come out on top of the game. Click here for some answers in … Continue reading →

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