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Meanwhile, on MediaFlect…

January 27th, 2012

Social Media Weekend: ROI and Fred Wilson

Dorian will be introducing VC extraodinaire Fred Wilson, for his keynote address on Friday evening to kick off Social Media Weekend in NY. Great to have one of the highest-profile investors around talk at the Columbia J-school about what makes it all work. (Sorry, no seats available for tonight, though there are spots for the rest of the festivities.)

On Saturday, Dorian will be presenting on “The ROI of Social Media”: How can you measure whether what you’re doing to be part of the Twitter, Facebook and every other “conversation” is actually worth what it’s costing you?

November 8th, 2011

Recent Writings

Dorian’s been writing about media, business and technology — as usual — and has launched a new series business models for media on PBS MediaShift. You can find links to all of his writings at this Delicious link, or use this RSS feed.

Meanwhile, here are few of the most recent:
* 6 Tips to Support Digital News Through Advertising
* E-Book Publishers Must Provide Flexible Access to Avoid ‘Media Hell’
* 5 Questions Publishers Should Ask Before Committing to a Social Platform

September 20th, 2011

MediaShift/ONA Mixer in Boston

Come meet Dorian and Mark Glaser, founder and editorial director of our client PBS MediaShift, on Wednesday, September 21, in Boston, to help kick off the Online News Association’s annual conference. The first round is on Media Shift, just find the guy in the hat! Click here for more information.

Wednesday, September 21 · 7pm – 9pm
Location:
Storyville (formerly The Saint)
90 Exeter St.
Boston, MA 02116
(617) 236-1134

This mixer, co-hosted by MediaShift and the ONA, is sponsored by the CUNY Graduate School of Journalism.
Please RSVP for the event with this form.
(Note: You don’t have to be registered for the #ONA11 conference to attend the mixer.)

August 15th, 2011

Kids and Media Special

Dorian was again on NHPR’s “Word of Mouth” program with host Virginia Prescott, talking today about Kids & Media, spurred by the PBS MediaShift special he contributed to. (The archived audio should be available by the evening of Aug. 15.) It’s a new world for parents, different from even a couple of years ago. Here’s a list of the stories links from the MediaShift special page:

> Screen Time for Kids: Balancing Fun, Learning, Media Creation by Tina Barseghian
> How to Control (Or At Least Influence) Children’s Media Access by Dorian Benkoil
> The Parent Show: Will Augmented Reality Be Our Kids’ Reality? by PBS Parents
> The Literacy of Gaming: What Kids Learn From Playing by Aran Levasseur
> Glaser & Son Dissect the Best Screens for Kids by Mark Glaser
> Twitter Chat: How to Avoid Ads for Kids, Share Meaningful Media Moments moderated by Mark Glaser, with guests Courtney Lowery Cowill from MediaShift, Caroline Knorr from Common Sense Media and Tracey Wynne from PBS Parents.
> When Should You Introduce Your Child to a Smartphone or Tablet? by Laura Lewis Brown of PBSParents
> Overexposed? Baby Photos in An Age of Facebook by Courtney Lowery Cowgill
> A Parent’s Guide to Streaming Video by Chris Pursell.

Dorian also talked about Google+ and buying Motorola.

July 28th, 2011

HTML or Apps?

There’s a lot of talk at the AlwaysOn Innovation Summit (#svis11 and #aosummit for Twitterers) about HTML5 vs. Apps, and mobile devices. Doing business and communication strategy for Treesaver, we did a lot of thinking about the topic. Investor and rock musician Roger McNamee (@RogerMcNamee) went on about this a lot, making a clarion call, basically for HTML5 developers to create the new appified Web –> and to use WiMax to access that Web and get around the main phone carriers, such as Verizon and AT&T.

Here’s the deck of a presentation Dorian gives on the topic. It’s constantly updated. This one is from May.

HTML vs Apps

July 26th, 2011

We’re Baaaaack!

We apologize for the site problems we’ve had the last few weeks. We believe we’ve corrected the database errors and are moving to a new site in coming weeks.

Thank you to those who pointed out errant links. They should all work now.

May 14th, 2011

ROI of Social Media

A number of people have asked for the presentation from Dorian’s presentation on “Social Media ROI” panel at Social Media Weekend (#smwknd) at Columbia University. Here it is. And HERE, is a great stream of Tweets (via storyify.com) that tell a concurrent and sometimes sardonic version.

The ROI of Social Media

May 4th, 2011

Poll for NHPR Listeners (and everyone else)

Just appeared on the Word of Mouth program on New Hampshire Public Radio, talking about paywalls and whether they’re working for The New York Times, and others. Do you pay? Let’s take a quick survey:


May 4th, 2011

Speaking, Speaking, Speaking

A number of engagements and visits coming up where you can catch us speaking, covering, shooting:

NHPR’s Word of Mouth: Dorian is a regular guest on the show. He was on Wednesday to talk about the New York Times’ paywall and what it portends. Look for a piece by Dorian about the issues upcoming on PBS MediaShift (a client, and where Dorian often contributes columns).

American Press Institute’s seminar “Creating the Digital User Experience.” On May 13 at 10:45 a.m. in Washington, D.C., we’ll be presenting about HTML vs. Apps (and giving a lot of insight for publishers on how to handle cross-platform publishing for computers, mobile, tablets and more.

Social Media Weekend at Columbia University in New York, Dorian and a guest will present on “The ROI of Social Media”. Come by for real look at how to actually measure whether your social media efforts are worth what you’re putting into them.

IAB Long Tail Fly In, 2011. We’ll again be covering this conference of small businesses using the Web and advertising to great advantage as they visit the halls of power in Washington. May 23-24.

And we’ll be at Paid Content’s mobile (as in phones and other devices) conference, a breakfast they’re hosting this month on media measurement, the AlwaysOn media summit at Stanford University toward the end of July. And more.

April 5th, 2011

PBS MediaShift, We Media Mixer

MediaShift, We Media Mixer on Tuesday, April 5, NY
Please join us at this mixer for media, technology, business and entrepreneurial folks on April 5 in New York. We’ll have special guests, lots of good conversation, the chance to meet PBS MediaShift host Mark Glaser, Teeming Media’s Dorian Benkoil and a bunch of other media movers, shakers and just plain interesting folks from the media, technology and entrepreneurial community. Register here, or visit PBS MediaShift for more details.

If you’d like to sponsor the mixer, and be with media and technology movers, shakers and influencers, please email Sales AT TeemingMedia DOT com. There are a number of packages available, giving you the chance to reach out to the PBS MediaShift and We Media communities at the event and in related materials.

The following day, April 6, We Media will be hosting its annual conference in NYC’s Financial District. “This Time It’s Personal,” is the theme. If you’d like to go, please click here, and use the Teeming10 discount code.

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